For this small, herbal foot soak company we launched a simple template, navigation structure and content management system that would scale with the owner's ambitions. We also developed an updated identity on the site that could be carried over to packaging and print materials as the company grows.
e-commerce Panther Herbs
This site launched in the spring of 2005 with the two-pronged goal of both selling herbal foot soaks and educating customers about alternative medicine. Panther Herbs possessed a sparse amount of content, only 4 products (all foot soaks), and an identity barely out of development.
As a business still in development, we developed a simple template and navigation system that could easily accomodate more products and product categories as well as more extensive reference material. To encourage scalibilty, this site is built on a publishing platform.
